An editor friend writes:
This tweeting thing is h*ll for me. I'm at events trying desperately to learn something, or at least remember something, and I'm expected to tweet some dumbass observation so the people who invited me know I'm working for my supper and honestly, I'm not capable of writing, paying attention, and tweeting at the same time.
Here is a screengrab provided by Dassault Systemes of the NetVibes software (that they own) tracking the tweeting-frequency of media (and staff and attendees) at this week's 3Dexperience conference:
As a result, Dassault was able to announce: