In a press release dated 1 April but slipped out on March 29, Vancouver's Transoft Solutions announced it was such an innovative leader that it was moving technology into the fifth dimension. As their subhead put it, "Vehicle Turning Simulations Will Never Be the Same." The is-it-real-or-is-it-april-fools aura is, however, immediately dashed as the press release starts off, "In honor of April Fool's Day..." and "...a video spoofing its flagship software...". It would have been more fun if the first two paragraphs were canned, and the press release instead emphasized the point made in paragraph three: We asked ourselves, how... Read more →
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