About nine years ago, we were in the era of the "C"-word. The word collaboration was being overused by the marketing departments of CAD vendors, to the point that upFront.eZine and others began calling it the "C"-word -- a reflection of how sick we editors were from hearing it.
But as of Friday, we have a new "C"-word. Matt Lombard broke down and didn't write cloud in his blog posting, Working on a Model. Here is the first recorded use of someone from CAD media no longer being able to bear writing the word:
Talking about modeling is so much more fun and productive than talking about potential future screw-ups. The present has enough screw-ups for me. I'm trying to break out of this crazy c___d spiral that we're stuck in...
I suppose the only thing good about cloud is that so many puns can be made of it -- unlike, say collaboration.
Here is a brief list of overused and outworn CAD marketing buzz words of the last decade or so. (Caution: you may shudder while reading them.)
- object-oriented
- collaboration
Web-enabled
- PLM
- cloud
Here is another related "C" word. Cloud Refined Advanced Processing or CRAP for short, an appropriate description of the whole sorry mess.
Posted by: Dave Ault | Mar 08, 2010 at 03:15 AM
"Robust" is another one. Coffee is robust....unsure I want my software described that way
Posted by: twitter.com/kcflatlander | Mar 08, 2010 at 04:34 AM