Belkin Overpriced by 2.6x

Sep 21, 2007

Belkin Overpriced by 2.6x

In an earlier post, I wrote about the $20 mini-fm transmitter I got from Wal-mart, for playing back music from my MP3 player over the car stereo.

Today I was surprised to see the same-looking item at Staples, but priced at $52 -- and with the Belkin logo. The only difference was the style of power connector (round, instead of rectangular).

I am guessing that Belkin sourced it from an OEM in China, and had them apply the logo. And then they and/or Staples Canada marked up the price by 2.6x.

Posted at 04:46 AM in MP3 Players | Permalink

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WorldCAD Access

talking about computers and design by Ralph Grabowski

Sep 21, 2007