Creativity by Hipgnosis
As I was buying a copy of Pink Floyd's newest album at the local store, the young sales clerk stared at the DVD-sized package for a few moments. Finally, she asked me, "Is this a movie or a music group?"
The cover art and included videos of "Endless River" show a man rowing a boat across a sea of clouds. Aerial photography was provided by Bluesky of England, and I'll let their press release explain it all:
... Endless River, the fifteenth and final studio album by the British progressive rock band, features high resolution aerial photography of the River Cam in Cambridgeshire [, England]...
James Eddy, Technical Director of aerial mapping company Bluesky and lifelong Pink Floyd fan added, “It is a tremendous honour; Bluesky aerial photography helping to promote the last ever Pink Floyd album. It was also a great pleasure to work with Glassworks to bring their creative ideas to fruition.”
The aerial photography featured within the commercial video was taken from Bluesky’s nationwide archive of high resolution aerial photography. Available to view and purchase online at www.blueskymapshop.com the images were taken during the summer of 2013 and are offered at standard 25cm resolution as well as higher 12.5 cm resolution.